[Reader-list] Protesting in the Post-WTC Age / Naomi Klein
Sanjay Kak
octave at vsnl.com
Mon Oct 22 06:07:16 IST 2001
Protesting in the Post-WTC Age Naomi Klein,
The Nation October 10, 2001
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As shocking as this must be to New Yorkers, in Toronto, the city
where I live, lampposts and mailboxes are plastered with posters
advertising a plan by antipoverty activists to "shut down" the
business district on October 16. Some of the posters (those put up
before September 11) even have a picture of skyscrapers outlined in
red -- the perimeters of the designated direct-action zone. Many have
argued that O16 should be canceled, as other protests and
demonstrations have been, in deference to the mood of mourning -- and
out of fear of stepped-up police violence. But the shutdown is
going ahead. In the end, the events of September 11 don't change the
fact that the nights are getting colder and the recession is looming.
They don't change the fact that in a city that used to be described
as "safe" and, well, "maybe a little boring," many will die on the
streets this winter, as they did last winter, and the one before
that, unless more beds are found immediately.
And yet there is no disputing that the event, its militant tone and
its choice of target will provoke terrible memories and associations.
Many political campaigns face a similar, and sudden, shift.
Post-September 11, tactics that rely on attacking -- even peacefully
-- powerful symbols of capitalism find themselves in an utterly
transformed semiotic landscape. After all, the attacks were acts of
very real and horrifying terror, but they were also acts of symbolic
warfare, and instantly understood as such. As Tom Brokaw and so many
others put it, the towers were not just any buildings, they were
"symbols of American capitalism."
As someone whose life is thoroughly entwined with what some people
call "the antiglobalization movement," others call "anticapitalism"
(and I tend to just sloppily call "the movement"), I find it
difficult to avoid discussions about symbolism these days. About all
the anticorporate signs and signifiers -- the culture-jammed logos,
the guerrilla-warfare stylings, the choices of brand name and
political targets -- that make up the movement's dominant metaphors.
Many political opponents of anticorporate activism are using the
symbolism of the World Trade Center and Pentagon attacks to argue
that young activists, playing at guerrilla war, have now been caught
out by a real war. The obituaries are already appearing in newspapers
around the world: "Anti-Globalization Is So Yesterday," reads a
typical headline. It is, according to the Boston Globe, "in tatters."
Is it true? Our activism has been declared dead before. Indeed, it is
declared dead with ritualistic regularity before and after every mass
demonstration: our strategies apparently discredited, our coalitions
divided, our arguments misguided. And yet those demonstrations have
kept growing larger, from 50,000 in Seattle to 300,000, by some
estimates, in Genoa.
At the same time, it would be foolish to pretend that nothing has
changed since September 11. This struck me recently, looking at a
slide show I had been pulling together before the attacks. It is
about how anticorporate imagery is increasingly being absorbed by
corporate marketing. One slide shows a group of activists
spray-painting the window of a Gap outlet during the anti-WTO
protests in Seattle. The next shows The Gap's recent window displays
featuring its own prefab graffiti -- words like "Independence"
sprayed in black. And the next is a frame from Sony PlayStation's
"State of Emergency" game featuring cool-haired anarchists throwing
rocks at evil riot cops protecting the fictitious American Trade
Organization. When I first looked at these images beside each other,
I was amazed by the speed of corporate co-optation. Now all I can see
is how these snapshots from the corporate versus anticorporate image
wars have been instantly overshadowed, blown away by September 11
like so many toy cars and action figures on a disaster movie set.
Despite the altered landscape -- or because of it -- it bears
remembering why this movement chose to wage symbolic struggles in the
first place. The Ontario Coalition Against Poverty's decision to
"shut down" the business district came from a set of very specific
and still relevant circumstances. Like so many others trying to get
issues of economic inequality on the political agenda, the people the
group represents felt that they had been discarded, left outside the
paradigm, disappeared and reconstituted as a panhandling or squeegee
problem requiring tough new legislation. They realized that what they
had to confront was just not a local political enemy or even a
particular trade law but an economic system -- the broken promise of
deregulated, trickle-down capitalism. Thus the modern activist
challenge: How do you organize against an ideology so vast, it has no
edges; so everywhere, it seems nowhere? Where is the site of
resistance for those with no workplaces to shut down, whose
communities are constantly being uprooted? What do we hold on to when
so much that is powerful is virtual -- currency trades, stock prices,
intellectual property and arcane trade agreements?
The short answer, at least before September 11, was that you grab
anything you can get your hands on: the brand image of a famous
multinational, a stock exchange, a meeting of world leaders, a single
trade agreement or, in the case of the Toronto group, the banks and
corporate headquarters that are the engines that power this agenda.
Anything that, even fleetingly, makes the intangible actual, the
vastness somehow human-scale. In short, you find symbols and you hope
they become metaphors for change.
For instance, when the United States launched a trade war against
France for daring to ban hormone-laced beef, José Bové and the French
Farmers' Confederation didn't get the world's attention by screaming
about import duties on Roquefort cheese. They did it by
"strategically dismantling" a McDonald's. Nike, ExxonMobil, Monsanto,
Shell, Chevron, Pfizer, Sodexho Marriott, Kellogg's, Starbucks, The
Gap, Rio Tinto, British Petroleum, General Electric, Wal-Mart, Home
Depot, Citigroup, Taco Bell -- all have found their gleaming brands
used to shine light on everything from bovine growth hormone in milk
to human rights in the Niger Delta; from labor abuses of Mexican
tomato farmworkers in Florida to war-financing of oil pipelines in
Chad and Cameroon; from global warming to sweatshops. In the weeks
since September 11, we have been reminded many times that Americans
aren't particularly informed about the world outside their borders.
That may be true, but many activists have learned over the past
decade that this blind spot for international affairs can be overcome
by linking campaigns to famous brands -- an effective, if often
problematic, weapon against parochialism. These corporate campaigns
have, in turn, opened back doors into the arcane world of
international trade and finance, to the World Trade Organization, the
World Bank and, for some, to a questioning of capitalism itself.
But these tactics have also proven to be an easy target in turn.
After September 11, politicians and pundits around the world
instantly began spinning the terrorist attacks as part of a continuum
of anti-American and anticorporate violence: first the Starbucks
window, then, presumably, the WTC. New Republic editor Peter Beinart
seized on an obscure post to an anticorporate Internet chat room that
asked if the attacks were committed by "one of us." Beinart concluded
that "the anti-globalization movement...is, in part, a movement
motivated by hatred of the United States" -- immoral with the United
States under attack.
In a sane world, rather than fueling such a backlash the terrorist
attacks would raise questions about why US intelligence agencies were
spending so much time spying on environmentalists and Independent
Media Centers instead of on the terrorist networks plotting mass
murder. Unfortunately, it seems clear that the crackdown on activism
that predated September 11 will only intensify, with heightened
surveillance, infiltration and police violence. It's also likely that
the anonymity that has been a hallmark of anticapitalism -- masks,
bandannas and pseudonyms -- will become more suspect in a culture
searching for clandestine operatives in its midst.
But the attacks will cost us more than our civil liberties. They
could well, I fear, cost us our few political victories. Funds
committed to the AIDS crisis in Africa are disappearing, and
commitments to expand debt cancellation will likely follow. Defending
the rights of immigrants and refugees was becoming a major focus for
the direct-action crowd in Australia, Europe and, slowly, the United
States. This too is threatened by the rising tide of racism and
xenophobia.
And free trade, long facing a public relations crisis, is fast being
rebranded, like shopping and baseball, as a patriotic duty. According
to US Trade Representative Robert Zoellick (who is frantically trying
to get fast-track negotiating power pushed through in this moment of
jingoistic groupthink), trade "promotes the values at the heart of
this protracted struggle." Michael Lewis makes a similar conflation
between freedom fighting and free trading when he explains, in an
essay in The New York Times Magazine, that the traders who died were
targeted as "not merely symbols but also practitioners of liberty....
They work hard, if unintentionally, to free others from constraints.
This makes them, almost by default, the spiritual antithesis of the
religious fundamentalist, whose business depends on a denial of
personal liberty in the name of some putatively higher power."
The battle lines leading up to next month's WTO negotiations in Qatar
are: Tradeequals freedom, antitrade equals fascism. Never mind that
Osama bin Laden is a multimillionaire with a rather impressive global
export network stretching from cash-crop agriculture to oil
pipelines. And never mind that this fight will take place in Qatar,
that bastion of liberty, which is refusing foreign visas for
demonstrators but where bin Laden practically has his own TV show on
the state-subsidized network Al-Jazeera.
Our civil liberties, our modest victories, our usual strategies --
all are now in question. But this crisis also opens up new
possibilities. As many have pointed out, the challenge for social
justice movements is to connect economic inequality with the security
concerns that now grip us all -- insisting that justice and equality
are the most sustainable strategies against violence and
fundamentalism.
But we cannot be naïve, as if the very real and ongoing threat of
more slaughtering of innocents will disappear through political
reform alone. There needs to be social justice, but there also needs
to be justice for the victims of these attacks and immediate,
practical prevention of future ones. Terrorism is indeed an
international threat, and it did not begin with the attacks in the
United States. As Bush invites the world to join America's war,
sidelining the United Nations and the international courts, we need
to become passionate defenders of true multilateralism, rejecting
once and for all the label "antiglobalization." Bush's "coalition"
does not represent a genuinely global response to terrorism but the
internationalization of one country's foreign policy objectives --
the trademark of US international relations, from the WTO negotiating
table to Kyoto: You are free to play by our rules or get shut out
completely. We can make these connections not as "anti-Americans" but
as true internationalists.
We can also refuse to engage in a calculus of suffering. Some on the
left have implied that the outpouring of compassion and grief
post-September 11 is disproportionate, even vaguely racist, compared
with responses to greater atrocities. Surely the job of those who
claim to abhor injustice and suffering is not to stingily parcel out
compassion as if it were a finite commodity. Surely the challenge is
to attempt to increase the global reserves of compassion, rather than
parsimoniously police them.
Besides, is the outpouring of mutual aid and support that this
tragedy has elicited so different from the humanitarian goals to
which this movement aspires? The street slogans -- PEOPLE BEFORE
PROFIT, THE WORLD IS NOT FOR SALE -- have become self-evident and
viscerally felt truths for many in the wake of the attacks. There is
outrage in the face of profiteering. There are questions being raised
about the wisdom of leaving crucial services like airport security to
private companies, about why there are bailouts for airlines but not
for the workers losing their jobs. There is a groundswell of
appreciation for public-sector workers of all kinds. In short, "the
commons" -- the public sphere, the public good, the noncorporate,
what we have been defending, what is on the negotiating table in
Qatar -- is undergoing something of a rediscovery in the United
States.
Instead of assuming that Americans can care about each other only
when they are getting ready to kill a common enemy, those concerned
with changing minds (and not simply winning arguments) should seize
this moment to connect these humane reactions to the many other
arenas in which human needs must take precedence over corporate
profits, from AIDS treatment to homelessness. As Paul Loeb, author of
Soul of a Citizen, puts it, despite the warmongering and coexisting
with the xenophobia, "People seem careful, vulnerable, and
extraordinarily kind to each other. These events just might be able
to break us away from our gated communities of the heart." This
would require a dramatic change in activist strategy, one based much
more on substance than on symbols. Then again, for more than a year,
the largely symbolic activism outside summits and against individual
corporations has already been challenged within movement circles.
There is much that is unsatisfying about fighting a war of symbols:
The glass shatters in the McDonald's window, the meetings are driven
to ever more remote locations -- but so what? It's still only
symbols, facades, representations.
Before September 11, a new mood of impatience was already taking
hold, an insistence on putting forward social and economic
alternatives that address the roots of injustice as well as its
symptoms, from land reform to slavery reparations. Now seems like a
good time to challenge the forces of both nihilism and nostalgia
within our own ranks, while making more room for the voices -- coming
from Chiapas, Pôrto Alegre, Kerala -- showing that it is indeed
possible to challenge imperialism while embracing plurality, progress
and deep democracy. Our task, never more pressing, is to point out
that there are more than two worlds available, to expose all the
invisible worlds between the economic fundamentalism of "McWorld" and
the religious fundamentalism of "Jihad."
Maybe the image wars are coming to a close. A year ago, I visited the
University of Oregon to do a story on antisweatshop activism at the
campus that is nicknamed Nike U. There I met student activist Sarah
Jacobson. Nike, she told me, was not the target of her activism, but
a tool, a way to access a vast and often amorphous economic system.
"It's a gateway drug," she said cheerfully. For years, we in this
movement have fed off our opponents' symbols -- their brands, their
office towers, their photo-opportunity summits. We have used them as
rallying cries, as focal points, as popular education tools. But
these symbols were never the real targets; they were the levers, the
handles. They were what allowed us, as British writer Katharine
Ainger recently put it, "to open a crack in history." The symbols
were only ever doorways. It's time to walk through them.
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