[Reader-list] Threat on distributed radio on the net
Monica Narula
monica at sarai.net
Mon Mar 18 18:31:15 IST 2002
Conversations: The Promise of Radio Paradise: An Open-Source
Challenge to Commercial Radio
Posted on Tuesday, January 15, 2002 by Doc Searls
Open-source radio pioneer Bill Goldsmith (of Radio Paradise and KPIG)
joins Doc and other regulars on tonight's The Linux Show at 9 PM EST.
Remember when "commercial broadcasting" didn't ridicule the archaic
concept that broadcast bands were a public space where stations and
their owners operated by the grace of public trust?
That idea started falling out the window somewhere in the Nixon
administration. By the Reagan administration it was hanging by its
toes. The Clinton administration gave it the heave-ho by deregulating
station ownership to the extent that one company, Clear Channel
Communications, owns large hunks of the radio dial in nearly all the
major markets, including 5 FMs in New York, 5 FMs and 2 AMs in San
Francisco, and 5FMs and 3 AMs in Los Angeles, to name a few. In Santa
Barbara, the small city where I live, Clear Channel owns 4 FMs and 3
AMs. The total number of local stations isn't much more than that.
As Brad Kava of the San Jose Mercury News points out in his current
column, the company's influence extends much farther:
To comply with the legal limit of eight stations in any market, the
company sold off three signals in the San Francisco market: KXJO-FM
to Spanish Broadcasting, and KCNL-FM and KFJO-FM to Chase Radio
Properties, both minority-owned broadcasters. But Clear Channel
continues to program the stations. For a sale to be legal, the new
owner must program at least 85 percent of the station's content,
according to federal regulations. Clear Channel is simulcasting all
of KSJO's content on KFJO and KXJO.
No wonder the commercial radio dial is wall-to-wall generica. Nobody
protests, for two big reasons: 1) If the last administration didn't
care much, the current one cares even less. This administration
clearly loves Big Business, as its toothless proposed settlement with
Microsoft amply demonstrates, and Clear Channel is bent on becoming
the Microsoft of radio. 2) Clear Channel controls much of the local
cross-promotional entertainment advertising flow as well. Here's Brad
again:
Clear Channel is also the country's largest promoter of concerts and
theater events. Locally, it owns Shoreline Amphitheater and books the
biggest shows into San Jose's and Oakland's arenas and Saratoga's
Mountain Winery. It advertises these events heavily on its
competitors and works deals with those stations so they can sponsor
events at its facilities.
The competitors can't afford to risk losing those ad dollars.
Not that anybody is up for a fight with the company that Eric
Boehlert calls Radio's Big Bully and a Tough Company on Salon.com.
Nor is anybody raising a stink about the role played by the record
companies in all of this, which Eric wrote about in his article, "Pay
for Play": "Listeners may not realize it, but radio today is largely
bought by the record companies. Most rock and Top 40 stations get
paid to play the songs they spin by the companies that manufacture
the records."
Back when I was a kid, in the late 1950s and early 1960s, "payola"
made front-page headlines when it was learned that disc jockeys took
money and favors for playing certain songs. In those days radio
mattered. So did the concept of public trust. Today it's a rare jock
that gets to choose his or her own music. That's essentially a
corporate decision.
It gets worse, but we've explored the darkness far enough. Rather,
let's look at the alternatives.
On the Demand side, there's music sharing, which Napster pioneered
and for which it got destroyed by the music industry. In the
open-source world their work survives in the form of Limewire and
other systems that take advantage of the Gnutella network protocol.
Whatever else one might call music sharing over the Net, it serves as
the listeners' workaround of the commercial radio's failure to care.
In the old days, radio was a system whereby professional connoisseurs
shared their music collections with listeners. Yes, there was
commercial involvement but not of the massive and cynical industrial
sort we see today, where radio acts as a sampler tray for goods
pumped from Production to Consumption through thoroughly integrated
manufacturing, promotion, distribution and retailing pipes, whose
unseen powers bear a creepy resemblance to those of The Matrix.
On the Supply side, we have on-line radio stations created and run by
the same kind of connoisseurs that once thrived on commercial radio
(and persist on some noncommercial stations). You'll find a few of
these on Yahoo's and Real.com's radio listings, which are dominated
by licensed commercial and noncommercial stations that employ those
companies' server software. You'll find a lot more on places like
Live365, which lists on-line stations streaming MP3 audio. Apple's
iTunes tuner also lists hundreds of streaming MP3 stations
(maintained, I am told, by a Kerbango veteran). Ogg Vorbis is out
there too.
Taking the lead at making on-line radio an actual business is "Wild"
Bill Goldsmith, who is responsible for the lovably anachronistic
KPIG, a highly successful commercial FM station that serves the Santa
Cruz-Salinas-Monterey Bay area of California over the air on
107-oink-5 (from, no kidding, the town of Freedom), and the rest of
the world over a sparkling 128Kb MP3 stream (plus others of lower
fi). Bill's other labor of love is Radio Paradise, which he runs out
of his place in (no kidding) Paradise, CA.
Bill has built both KPIG's and Radio Paradise's on-line broadcast
systems on Linux and other open-source hacks, which he is eager to
share with the rest of the world. There's even money in it, Bill says.
I'm bringing this up today because Bill will join us on "The Linux
Show" this evening, and because I've written about Bill twice already
for Linux Journal, and the links are still fresh. Here they are: 1)
the January 2002 "Linux For Suits" editorial , and 2) the November 1,
2001 SuitWatch newsletter.
And yes, I have an ax to grind. I love good radio, and I miss hearing
more of it on the air. I believe Open Source Radio is the best
hope--not only for on-line broadcasting but for over-the-air
commercial broadcasting as well, mostly because it not only saves
money but gives commercial broadcasters a cornucopia of connoisseurs
that might well serve as sources for over-the-air "content".
For that we'll need the Open Source community to start pushing the
ball Bill started rolling.
Are we up for it? I'd like to hear what you think.
Doc Searls is Senior Editor of Linux Journal.
--
Monica Narula
Sarai:The New Media Initiative
29 Rajpur Road, Delhi 110 054
www.sarai.net
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