[Reader-list] Fw: [friendsforeveronnet] Difficulties faced by LOGO Designers....

[anupam chakravartty]

dear subhrodip,

while working as a newspaper page designer, even i had a problem with the
way the mast head and anchor are believed to be the two balancing elements
in the standard newspaper. however, such problems have been overcome by the
advent of online media. therefore on certain times, i do not think the
computers are taking over the artist's brain. i think its expanding horizons
for human mind to develop and express itself. however, the greater reliance
on softwares, which is what can be problemmatic.

in terms of logo designing, i am more interested in the way certains aspects
of traditional callgraphy (especially arabic and japanese) playing a role in
logos, and as we know them. copyright issues, over the years i feel stand
trivialised as more and more evolved institutions opt for GNU licenses. so i
guess there will be a phase when we could call CNN and FDA issues to be
really petty :)

in our times, with the revival of tattoo as an "accessory" also has an
important role to play in shaping the private-indie movement of young
entrepreneurs. some of the sites especially www.issuu.com have a fair amount
well researched designs. there are several aspects. if we go by naomi
klien's ideas on brands, the logo becomes as trivial as modern form of
capitalism.

anyway, best wishes for your entrance. if i find more stuff on logos, i
would definately post it.
thanks

anupam
On 5/14/09, subhrodip sengupta <sub_sengupta at yahoo.co.in> wrote:
>
>  Dear Anupam,
> Thanks for taking inetrest, and springing upon the rat at it's mouth
> watering smell. Thats why I left them free on this forum. without my having
> quite much do do with them. YOu might have seen the font-based similarities.
> INdeed the challenge is a legal one. The CNN and FDA issue that you raised
> is one I had heard of at quite an young age well so you can not quite blame
> my memory or intent. Well some copying some aspects is intentional to aim at
> that particular organisations brand value, to save costs etc, Usually fonts
> collide.  Where logo designing comes, I get stumped!Though it looks as an
> interesting subject, I have never trained at it. Why the hell there are only
> a few differentiable angles on the plane in do we look at similarity in
> designs? To conjure more stories?Or is it a result of computers taking hold
> over the artists brain? I am dead against IPL and shumpeterianism, not
> neo-ones.I have an entrance so I'd love to hear on aspects of Logo design
> and on recent events in 2008-09, a summary on which they might ask
> questions. . IIMC delhi.(open ended).
>
>  Regards
> Subhrodip.
>
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