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[Geert Lovink]

To respond to Michael... I do not see that the rather inward looking 
and provincial US-American world of academics could possibly be a 
reference for the millions of freelance content producers worldwide. 
Academia is exactly the wrong example as their salaries have already 
been paid for. In that sense it very easy for academics to give away 
their work for free. It makes you wonder why they have been so slow in 
this respect. For small firms and freelance content producers the 
situation is much different. Giving away for free is more related to 
risk taking, in the expectation that something will somehow come 
back--or not. Geert